SDARR was birthed by recording engineer and music producer Jordan Beriault back in 2001. After college Jordan interned with platinum mix engineer Jeff Harris who was behind the boards for Supertramps Breakfast in America album. Jeff also worked with Stevie Nicks, Phil Collins, and Jordy Hormel at the now famous Ocean Way Studios in California.

Under Jeff, Jordan learned the art of tracking and mixing records at a very high level. Working with local Arizona artists on various projects he eventually recorded and produced records for and with Bay Area rapper Nump Trump who eventually was signed to E-40’s label Sick Wit It Records.

Years of producing Hip-Hop records for various artists Jordan had a desire to track instruments and vocals and begin his search for a local recording artist to produce. Combing Craigslist was almost a total waste of time, there were a few artists he found and worked with that kicked out decent projects but it was few and far between. That is when he decided to search locally at live venues for an artist he could vibe with and make music with.

Jordan met Carla Morrison and offered to produce her record, after a few weeks in studio they ended up with an album that would change her life. Drawing attention from multiplatinum artists in Mexico, Carla has since risen to fame with multiple Grammy nods and million records sold.